From Attila to AGP, a history of more
than 20 years
Learn more about the milestones of our company
From Attila to AGP, a history of more than 20 years
Learn more about the milestones of our company
1997: Attila Garden Products s.a.s.
In 1997, Attila Garden products s.a.s. was established by a group of entrepreneurs who were already active in the plastic moulding and garden machinery distribution sector.
The aim was to industrialise a brushcutter head model that was handcrafted at the time.
The first step was making the moulds of its legendary brushcutter head: ‘Attila’. This innovative universal multi-wire model combined extraordinary robustness with unsurpassed ease of use.
1997: Attila Garden Products s.a.s.
In 1997, Attila Garden products s.a.s. was established by a group of entrepreneurs who were already active in the plastic moulding and garden machinery distribution sector. The aim was to industrialise a brushcutter head model that was handcrafted at the time.
The first step was making the moulds of its legendary brushcutter head: ‘Attila’. This innovative universal multi-wire model combined extraordinary robustness with unsurpassed ease of use.
1997: Attila Garden Products s.a.s.
In 1997, Attila Garden products s.a.s. was established by a group of entrepreneurs who were already active in the plastic moulding and garden machinery distribution sector. The aim was to industrialise a brushcutter head model that was handcrafted at the time.
The first step was making the moulds of its legendary brushcutter head: ‘Attila’. This innovative universal multi-wire model combined extraordinary robustness with unsurpassed ease of use.
1998: "Attilina"
In the years that followed, ‘Attilina’ was created and developed based on the previous model. It immediately enabled our company to achieve significant sales volumes in the Italian market and successfully enter the European market.
1998: "Attilina"
In the years that followed, ‘Attilina’ was created and developed based on the previous model. It immediately enabled our company to achieve significant sales volumes in the Italian market and successfully enter the European market.
1998: "Attilina"
In the years that followed, ‘Attilina’ was created and developed based on the previous model. It immediately enabled our company to achieve significant sales volumes in the Italian market and successfully enter the European market.
2000: the turning point
In 2000 came the breakthrough: the company equipped itself with the necessary machinery and facilities to produce and assemble brushcutter head components. We expanded the range to cover every market demand and took part in the first international trade fair, the GAFA in Cologne an event that, together with the Eima in Bologna would become a fixture in the years that followed.
2007: Attila s.a.s became AGP s.r.l.
In 2007 Attila s.a.s was transformed into AGP s.r.l. With the transformation into a limited company, the company began the in-house production of monofilaments for grass cutting and technical monofilaments for the agricultural, electrical and industrial sectors. n the years that followed, the range of gardening products and accessories was continuously expanded and updated: AGP is currently one of the very few companies on the market to offer a complete catalogue of monofilaments and gardening products wholly designed and manufactured in-house, placing it among the most important players on the European scene.
2012: ISO 9001 certification
In 2012, AGP obtained quality assurance system certification in compliance with ISO 9001:2008. This improved production standards and guarantee a high-quality product for its customers at all times.
2012: ISO 9001 certification
In 2012, AGP obtained quality assurance system certification in compliance with ISO 9001:2008. This improved production standards and guarantee a high-quality product for its customers at all times.
2012: ISO 9001 certification
In 2012, AGP obtained quality assurance system certification in compliance with ISO 9001:2008. This improved production standards and guarantee a high-quality product for its customers at all times.
2015: Feel Color
As part of its quest for new technological manufacturing and commercial breakthroughs, AGP s.r.l began developing and producing high-tech FFF (Fused Filament Fabrication) monofilaments for 3D printers.
2017: ISO 9001 certification
In 2017, AGP upgraded its quality system certification to ISO 9001:2015 to confirm its production standards and guarantee its customers a high-quality product. Download Certificate
2017: ISO 9001 certification
In 2017, AGP upgraded its quality system certification to ISO 9001:2015 to confirm its production standards and guarantee its customers a high-quality product. Download Certificate
2017: ISO 9001 certification
In 2017, AGP upgraded its quality system certification to ISO 9001:2015 to confirm its production standards and guarantee its customers a high-quality product. Download Certificate
2018: new factory
In 2017, AGP began the construction of its new plant, again situated in Villafranca d’Asti, approximately one kilometre from the old site.In August 2018, the company moved to its new headquarter, with 4,800 square metres of covered area and 22,000 square metres of open space and yards.
2020: Pyroline and Second Life
In 2020, AGP started experimenting with innovative plastic materials from a circular economy, confirming the company’s focus on environmental issues. A new trimmer line was born: Pyroline.
Pyroline had its world premiere at EIMA fair 2021.
For the second year running, at EIMA 2022, AGP launched Pyroline Whisper: silenced and co-extruded brush cutter line made entirely of polymers from circular economy.
More about on Pyroline
2021: arrival in the Brazilian market
Our business strategy of internationalization in 2020 set up AGP holding do Brazil in São Paulo, Brazil.
2022: Feel Garden & Photovoltaic
In 2022, we decided to renew our B2C site, Officine97, creating a dedicated line, FeelGarden, and covering large part of our product range.
In 2022, we invested significant resources by installing a 280Kw photovoltaic plant to roll it out during 2024 to cover up to 65% of electricity consumption.
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